Setting New Year’s resolutions can be a growth tool for college media

Workplaces can benefit from setting goals

By Debra Chandler Landis

New Year’s resolutions aren’t just for individuals. They’re for workplaces, too.

And, they can apply to college media’s news, business and advertising staffs.

December might not be the best time to ask college media staffs to set resolutions; their minds are on the last stories to report for the semester or quarter and the final projects to complete and exams to take.

However, resolution setting could be an excellent component of a back-to-school staff retreat or planning session for spring.

There are myriad possibilities for resolutions, which can serve to boost creativity, collegiality, job enjoyment, and overall production.

“The New Year is often seen as a chance to start fresh. These resolutions are probably easier to achieve than your new exercise plan….and more rewarding” is the headline for an article on the website, Inc., by Adam Heitzman, co-founder and managing partner of HigherVisibility. HigherVisiblity is a Tennessee-based agency that offers internet marketing services ranging from search engine optimization, pay per click management, affiliate marketing management, website design, social media marketing, and email marketing services.

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