Election Coverage on Campus

College journalists can and should cover the presidential race: Here’s how

By Sarah Maben and Dan Malone

Barack, Mitt, Paul and Joe. Their names are all over professional newsfeeds regarding the U.S. presidential election.

Illustration: League of Women Voters

If their names aren’t part of college media newsfeeds, they could be. The student press corps has an arsenal of tools to cover the 2012 presidential campaign and election night with relative ease and very little money.

“To prepare journalism students for the media world they are entering, I think it’s essential to have them cover election night in real-time,” said Jake Batsell, adviser to smudailycampus.com at Southern Methodist University in Dallas, Texas. “Election night provides journalism students with a perfect laboratory to perform under real-time pressure during a major news story.”

Continue reading

Research spotlight: Top student news websites share multimedia, interactive features

As college budgets become tighter and news consumer habits change, all eyes are on how student media is adapting to changes. This study of student news websites that sit in the Pacemaker Winners’ Circle describes the features that push them to the front of the pack in multimedia, interactivity and content management.

Continue reading