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mass media – College Media Review

Applying Scanlan’s ‘The Coaching Way’ to media design instruction

Editor, adviser can assume coaching role

By Melanie Wilderman

I first heard of Chip Scanlan’s “The Coaching Way,” in 2004 when I was preparing to teach my first college-level class, Introduction to Media Writing, as a very green master’s graduate and new adjunct instructor for my alma mater. I was 23 years old and, like many new instructors, terrified my students would think I was a fraud. “The Coaching Way” saved me that first semester. It guided me as a teacher as much as it helped guide my students.

SAMPLE 1
SAMPLES: In examples of students’ final designs for the basic business card assignment, note that they make decisions concerning color, font and placement of simple shapes to create the business cards. In doing so, they are primarily practicing the concepts of dominance, balance, hierarchy and space in their work.

For those who may not be familiar, Scanlan, a seasoned journalist and former writing instructor for The Poynter Institute, detailed his approach as an editor in a 2003 Poynter article. He said he approached coaching journalists first with the question, “How can I help?” Then he listened to the answer. Sounds simple, right? Even Scanlan admitted this, but it’s an important first step, and what follows is a more intense progression of open-ended questions throughout the writing process and a back-and-forth between editor and journalist (or, in educational settings, between teacher and student) that requires participation from both parties. He calls this style “The Coaching Way.” Continue reading “Applying Scanlan’s ‘The Coaching Way’ to media design instruction”

Washington Post editor: Press exists to hold government accountable

‘Important time for journalism in this country’

By Bradley Wilson
CMR Managing Editor

When Washington Post Executive Editor Marty Baron spoke to a crowd of hundreds of college journalists at the National College Media Convention, sponsored by the College Media Association and Associated Collegiate Press, he was rather unassuming. For a man who has worked for the Miami Herald, the Los Angeles Times and The New York Times and who has been portrayed in the movie Spotlight for leadership at the Boston Globe and coverage of the Boston Catholic sexual abuse scandal that earned the Globe a Pulitzer Prize in 2003, he seemed rather quiet.

But that’s just on the surface.

When it comes to standing up to the president of the United States or for the First Amendment, Baron is far from unassuming.

Baron acknowledged from the outset to a crowd of hundreds of college journalists, “This is a really important time for journalism in this country. Obviously our profession has come under assault primarily from this White House down the road, and so we have to be thinking a lot about what our profession is all about and what our role is in a democracy. We find ourselves having to defend ourselves in a way that we haven’t had to do in quite some time.”

Still, he saved his punchline for the end — truth and facts do not depend on someone’s opinion, who holds the most power or what’s the most popular. Continue reading “Washington Post editor: Press exists to hold government accountable”